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🥝 Senior Business Development Executive (HORECA)

Randstad Malaysia | kuala lumpur, Malaysia | Posted June 06, 2026

Job Description

About the Company

A well‑established player in the FMCG space. They are known for driving growth through strong distributor networks and deep engagement with key F&B chains.

About the Job

  • Drive strategic growth within HORECA channels, focusing on large chain restaurants, QSRs, and café groups.
  • Lead new business acquisition and secure long-term supply agreements with key F&B accounts.
  • Manage distributor performance to achieve sell-out targets across product categories.
  • Oversee trade spend, promotions, and regional sales budgets to maximize ROI.
  • Collaborate with customers on product listings, menu integration, and business planning.

Skills and Requirements

  • Minimum 2-3 years of Business Development experience in HORECA, Foodservice.
  • Track record in managing accounts, especially multi-outlet or chain F&B groups.
  • Strong analytical skills with the ability to translate data in...

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