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🥝 Senior Campaign Marketing Executive

SK INTELLIX MALAYSIA SDN BHD | Kuala Lumpur, Malaysia | Posted June 27, 2026

Job Description

Role
Summary


The Senior
Campaign Marketing professional leads the planning, execution, and
optimization of integrated, multi-channel campaigns to achieve
awareness, demand, and revenue outcomes. The role owns strategy,
cross-functional orchestration, budget stewardship, and performance
measurement across the customer
journey.


Key
Responsibilities:


Strategy
&
Planning

  • Develop
    integrated marketing campaign strategies aligned with commercial
    goals and target segments.
  • Define the channel
    mix (email, paid social, search, programmatic, content, events,
    web), messaging frameworks, and testing
    roadmaps.
  • Establish clear KPIs/OKRs and
    campaign hypotheses based on data, market trends, and customer
    insights.


Execution
&
Optimization

  • Lead
    end‑to‑end campaign ...

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