Job Purpose

This is a high-ownership role driving branded content strategy, client solutions, and revenue growth in the region. The role works closely with editorial, sales, and production teams to build and scale integrated branded content across TV and digital platforms, including AFPs and IPs.

Key Responsibilities

Content Strategy & Pitching

• Conceptualize and pitch integrated, platform-first branded content solutions, AFPs, and scalable IP ideas aligned with client goals and editorial tone.

Revenue Growth

• Drive revenue through integrated, insight-led branded content solutions across TV and digital platforms, beyond traditional ad inventory.

Client Management

• Build and manage relationships with clients, media agencies, and key stakeholders to drive business growth.

Campaign Execution