Overview Our client is a Japanese MNC manufacturing company focusing on home appliances. They are looking for a Senior Marketing Executive to further develop the company's strategic marketing plan and grow the company's business.
Responsibilities - Develop, implement, and execute strategic marketing plans and tactics (in line with the company objectives) to attract potential customers and retain existing ones.
- Manage the company’s marketing budget and coordinate marketing campaigns with sales activities, and report on the key performance matrix with concrete ROI analysis both quantitative and qualitative.
- Determine budgets and targets, and in charge of developing pricing strategies for products and services.
- Build strategic relationships and partner with key industry players, agencies, and vendors and develop potential new strategic partner relationships.
- Monitor and report on the effectiveness of marketing communic...