About The Role

Senior Social Media Executive

Location: London, Hybrid

Your Role

We’re looking for a passionate and creative B2B Social Media professional to join our wider Marketing team. You will own the social media strategy and find innovative ways to tell the QA story, grow our audiences, drive engagement, and ensure we remain at the forefront of social media best practice and trends.

Your Responsibilities

Social Strategy & Reporting

• Develop QA’s social media strategy with the aim of increasing our brand awareness and driving customer engagement, using continuous research, benchmarking and audience mapping
• Analyse the performance of our social media strategy and use monthly and quarterly performance reports to drive effectiveness and optimisation of the channel
• Use a data-first approach to set measurable goals for campaigns, measuring and showing the return on investment an...