1. Content Creation and Management
Develop, schedule, and publish engaging content across social media platforms (Instagram, Facebook, LinkedIn, Twitter, TikTok etc.)
Ensure consistency in brand voice, tone, and style.
2. Social Media Strategy and Execution
Implement social media strategies aligned with marketing goals.
Research trends and competitor activities to refine the strategy.
Collaborate with designers, copywriters, videographers and other teams for campaign execution.
3. Community Engagement and Customer Interaction
Respond to comments, messages, and queries in a timely manner.
Foster engagement by initiating conversations and running interactive campaigns.
Manage online reputation by addressing negative feedback professionally.
4. Performance Tracking and Analytics
Monitor KPIs such as engagement rate, reach, impress...