🌿 Back to all jobs
🥝 (Sr.) Brand Manager (GC/Hema)
AstraZeneca | Taiwan, Taiwan | Posted June 07, 2026
Job Description
職務說明
Responsible for Oncology product group, including product promotion, business analysis, competition performance, and financial profit.Develop customer/patient centric marketing plans, activities, omni-channel approach and promotional materials for specific therapeutic area or brand.Assists with deployment of budgets and monitoring of expenses.Develop partnership among key opinion leaders and key stakeholders.Develops materials for the sales force to support effective sales effort and educate sales representatives on company and competitor products.條件
Professions and expertise in Oncology, including market dynamics, policy, customer insights, market access and stakeholder management.Experience in new product launch process, including product position defining, resource deployment, cross functional collaboration, and leading brand team.Experience in self-paid medicine, including pricing stra...