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🥝 Sr Manager, CRM & Personalization

Panera Bread | United States, United States | Posted April 12, 2026

Job Description

Sr Manager, CRM & Personalization

At Panera we believe thatgood foodcan bring out the best in all of us—food served in a warm, welcoming environment, by people who care, through a frictionless customer experience.

We are looking for aSr. Manager of CRM & Personalization to lead ourpersonalizationand lifecycle marketingstrategies,leveragingour rich loyalty data to drive acquisition,retentionand loyalty across customerlifestages. In this role,you’llbuild on our AI-powered personalization strategies to deliver meaningful impact across digital owned channels, partnering with digital communications, analytics,MarTechand product teams to create personalized customer journeys across email, push, SMS, app, web & kiosk. 

A successful candidate thrives in a results-driven environment and is comfortable with taking calculated risks. The role requirescollaboration,adaptabilityandstrong communicationskills. Thisroleis a great fit for somebody who is curious,proactive,enjoys working cr...

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