Job Description – Trade Marketing Manager Primary Purpose of the Role Develop regional marketing plans, in alignment with brand guidelines & national channel program of the key strategic brands and measure the performance volume & brand health. Implement and evaluate both trade and consumer promotions for the priority channels on time and within budget in order to maximize the return on investment Responsibilities • Develop and implement off-premises trade solutions with retailers to gain market share and track sales executions and results • Collaborate with the sales team in the development of key trade customers through the formulation and implementation of account strategies and plans to maximize volume and share performance. • Identify the right POC & execute the brand assets and measure the growth • Interacting with internal & external stakeholders to ensure execution as per the defined guidelines Required Knowledge, Skills & Attributes Education & Experience • Graduation (any deg...