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🥝 Trade Marketing Manager
Etika Group of Companies | petaling jaya, Malaysia | Posted June 29, 2026
Job Description
- The incumbent will be responsible in developing and executing integrated, value-added customer and market specific business/brand building opportunities based on category, brand and consumer insights designed to drive volume, consumption, share and profitability in designated channel(s)/region(s).
- Align & support sales and marketing objectives through trade marketing programs with trade customers to strengthen business relationship and work closely with the brand’s team in establishing & integrating brand and trade strategy to attain profitable and sustainable brand and channel/regional growth.
- Accountable for uncovering key opportunities which impact company portfolio and developing solution-based selling tools and presentations to target those opportunities as well as initiating localize promotional activities in assigned channel(s)/region(s).
- Plans consumer focused/ trade / channel / account’s promotion (preparation, mechanics, pricing, anal...