This role supports the Cross Sell Commercial Manager in delivering outbound and inbound customer engagement strategies across the existing customer base. It involves translating strategic initiatives into clear delivery plans, defining requirements, and briefing execution teams across a range of channels, both within and beyond Trading teams.

The role works closely with a variety of cross-functional teams—including Go-To-Market (GTM), Marketing, Online, Retail, Contact Centre, and Campaign teams—to communicate customer base programmes and help coordinate delivery. This includes contributing to planning sessions, GTM forums, and online sprint meetings to ensure effective collaboration and alignment.

It also includes defining and briefing technical campaign requirements for customer communications, particularly where there are more advanced needs such as personalisation and automated delivery across

What you'll do